newmogul

“You could walk around Mayfair all day and not notice them. Hedge funds don�t � can�t � advertise. The most you�ll see is a discreet nameplate or two. An address in Mayfair counts in the world of hedge funds. It shows you�re serious, and have the money and confidence to pay the world�s most expensive commercial rents. A nondescript office no larger than a small flat can cost �150,000 a year. Something bigger and in the style that hedge funds like (glass walls, contemporary furniture) can set you back a lot more. It�s fortunate therefore that hedge funds don�t need a lot of space. Two rooms may be enough: one for meetings, for example with potential investors; one for trading and doing the associated bookkeeping. Some funds consist of only four or five people. Even a fairly large fund can operate with twenty or fewer.” source...